About
I design the product. I build the system.
I’m Ethan McNamara, founder of Signal Studio, a project workspace for small teams.
My work spans product design, engineering, design systems, and motion. I take ideas from the first sketch to working software.
How I build
I start with the problem, build to understand it, and refine what matters. Clear interfaces. Reliable systems. Details with a purpose.
How I work
Everything on this site is mine from start to finish: the product thinking, the interface, the system underneath it and the films that show it. I design it and I build it, and I take each piece as far as it needs to go.